Top 5 Fast Food and Fast Casual Restaurants Apps in Guatemala Q3 2023

In the third quarter of 2023, the fast food and fast casual restaurant apps in Guatemala showed varying levels of engagement and downloads. Below, we delve into the performance of the top 5 apps: McDonald's, McDonald's Guatemala, Pollo Campero Guatemala, Burger King Guatemala, and Domino's Pizza América Latina.

McDonald's

The McDonald's app saw significant fluctuations in weekly downloads, peaking at 14.2K in late July and showing a dip to 5.6K in early September. The app maintained a consistent range of weekly active users, with a peak of approximately 42.4K in late July and a low of around 29.7K in early July.

McDonald's Guatemala

The McDonald's Guatemala app experienced its highest weekly downloads in late July at 13.1K, followed by a significant drop to 2.1K in early September. Active users peaked at 32.7K in late July, declining to approximately 18K in mid-September, before rebounding to 27.1K at the end of the quarter.

Pollo Campero Guatemala

Pollo Campero Guatemala showed a relatively stable trend in weekly downloads, with numbers fluctuating between 4K and 5.9K throughout the quarter. Active users remained consistent, peaking at 18.7K in mid-August and dropping slightly to 16.2K in mid-September.

Burger King Guatemala

The Burger King Guatemala app had a notable increase in downloads, reaching a peak of 6.4K in mid-August. Active users showed a steady increase, starting at around 480 in late June and growing to 620 by the end of September.

Domino's Pizza América Latina

Domino's Pizza América Latina saw weekly downloads ranging from 3K to 3.6K, with a slight peak in mid-September. Active user numbers remained stable, peaking at approximately 33.8K in late June and fluctuating around 30K to 31K throughout the quarter.

These insights highlight the dynamic nature of app engagement in the fast food and fast casual restaurant sector in Guatemala. For more detailed insights, visit Sensor Tower.